Grow A Business – Articles

The Why’s and How’s of Cross-Training

We often hear coaches and athletes describe their training programs as “in-season,” “off-season,” or “pre-season.” Personal trainers might refer to this as “changing it...

7 Questions To Find The Right Clients For Your Fitness Business

What type of clients is your fitness business going to serve? Not knowing the answer to this question is a HUGE issue, because lack...

When You’re Feeling Overwhelmed (How to Take Back Control)

One of the ongoing challenges that must be conquered when you’re growing a business is trying to deal with all the things coming at...

The Power (and Danger!) of Offers In Marketing Your Fitness Business

One of the most powerful tools in marketing your business is your offer. Making the right offer, to the right person, at the right time…...

Is UNDERCHARGING Killing Your Fitness Business?

There is ONE MISTAKE we see far too many fitness professionals and business owners continuing to make time and time again that’s incredibly painful to watch. And in many cases their business is going under (they’re currently broke) because they’re vastly UNDERCHARGING for their services.

Six Social Media Marketing Mistakes (Don’t Let These Happen to You!)

In the last few weeks, we’ve shared some great social media marketing tips on this blog. Those of you who’ve taken these tips and run...

How to Properly Train Female Clients

In a world of a million fitness options, it can be hard to be the point of difference. But what any business owner will...

4 PRINCIPLES Successful Fitness Business Owners Practice Every Day

We fail when we don’t plan for success and not have the right success mindset. We SUCCEED when we PLAN FOR SUCCESS and maintain our SUCCESS MINDSET. Learn how to plan your success and work persistently towards it.

Snapchat For Fitness Businesses

Snapchat for business is a very popular topic at the moment. Some are curious, some think it’s madness, and a few have got stuck...

5 Common Bookkeeping Pitfalls

Let’s face it, you didn’t become a trainer, gym owner, or fitness guru because you wanted to become a bookkeeper. You started it to...

9 Models To Build a Powerful (and Profitable) Fitness Business

The fitness industry has evolved a LOT over the years. Today there are literally thousands of different ways that successful professionals and business owners...

Ten Ideas That Will Bring More Revenue into Your Fitness Business

"All achievements, all earned riches, have their beginning in an idea." - Motivational Expert Napoleon Hill Today I'd like to share a few ideas with...

18 Keys to Getting Results With Infusionsoft

The promise of Infusionsoft is like a dream come true – more leads, more sales, and the ability to do it all in less...

3 Reasons A Great Client Experience Isn’t An Automatic Renewal

Deliver a great client experience, and the renewals will take care of themselves. That’s the gut reaction of most fitness business owners. But it’s a half-truth....

5 Ways You’re Self-Sabotaging Your Success as a Business Owner

The American inventor of the modern automobile, Henry Ford, said it best: “Whether you think you can, or you think you can't--you're right.” Over the...

Advertising Strategies for Profitably Acquiring New Clients

If you’re not currently advertising to bring new clients in the door… let me tell you why you should be. Advertising is awesome. It’s the...

Steal This: A Simple Checklist to Create the Perfect Testimonial

As you work with people daily to help them achieve results, you shouldn’t underestimate the impact your have on changing their lives and the...

What You Can Learn From the Co-Founder of a $100 Million...

Scott Martineau, co-founder of Infusionsoft, knows what it’s like to struggle with starting (and running) a successful business. Infusionsoft has been recognized for having an...

The Fitness Marketing Lifecycle (and Your Most Important Marketing Metric!)

For many fitness professionals and business owners, marketing IS the most frustrating part of growing your business. There is sooooo much “stuff” to do in...

Is Your Gym “Summer Body” Ready?

Spring is in the air! What does that mean for you? An onslaught of new business as temperatures rise and sweaters come off. Your...